News

Ensuring Safety and Standards for Sport drinks The landscape of sports drinks regulation in the USA has recently seen significant changes. The Food and Drug Administration (FDA) has announced the forthcoming ban of brominated vegetable oil (BVO) in various beverages, including sports drinks such as Gatorade and PRIME Hydration. This regulation aims to enhance public health … Read more

Exciting New Venture by Lionel Messi In an unexpected turn of events, Lionel Messi, the world-renowned football star, has launched his own energy and hydration drink called Mas+. This move positions him in direct competition with the highly successful PRIME Hydration, created by social media influencers Logan Paul and KSI. Messi’s Mas+ promises unique flavors like … Read more

Evolution of the Gatorade logo Gatorade has long been a staple in the world of sports drinks, known not just for its thirst-quenching abilities but also for its iconic branding. The evolution of the Gatorade logo reflects the brand’s growth and adaptation over the decades. From its inception in 1965 to its latest iterations, the Gatorade … Read more

Hydration for Champions with new WWE Prime Bottle Edition The newest addition to the PRIME Hydration range is here. The special edition PRIME Hydration WWE Bottle is now available exclusively at Walmart. This collaboration between WWE, Logan Paul, and KSI brings fans a unique hydration experience with a collector’s twist. Responsive Image Example WWE PRIME Hydration red bottle … Read more

Aaron Judge Limited Edition PRIME Bottle The latest collaboration between MLB superstar Aaron Judge and PRIME Hydration has fans buzzing with excitement. Aaron Judge now has his own special edition PRIME Hydration bottle, marking a significant partnership with the beverage brand co-founded by YouTube personalities KSI and Logan Paul. This move not only adds a unique … Read more

PRIME Hydration Mix Pack at Costco Costco is offering an exclusive chance to get the PRIME Hydration Mix Pack for a limited time. This Mix Pack includes a variety of flavors such as Tropical Punch, Lemon Lime, and Blue Raspberry in a 18 bottles pack. This opportunity is perfect for anyone looking to stay hydrated and … Read more

Collector’s Must-Haves Bottles In the ever-evolving landscape of sports drinks, Prime Hydration has carved out a unique niche, becoming a coveted collectible. Jointly created by YouTube sensations Logan Paul and KSI, these drinks aren’t just about hydration—they’re about rarity and exclusivity. Among the vast array of flavors, six stand out as the rarest Prime Hydration bottles, capturing … Read more

A Triumph in Youth Sports Gyan Ransford has made history by being named the 2024 Gatorade National Boys Soccer Player of the Year. This accolade solidifies his place as one of the top high school soccer athletes in the nation. Hailing from St. Benedict’s Prep in Newark, New Jersey, Gyan has consistently demonstrated outstanding skill and … Read more

Boost to Local Beverage Market Exciting news for hydration enthusiasts in Mexico: PRIME Hydration is now available in stores across the country. This innovative beverage, championed by YouTube stars Logan Paul and KSI, has already taken markets by storm with its bold flavors and functional benefits. Mexican consumers can look forward to trying flavors like the … Read more

Trey Steiger A Visionary in Tech Innovation Trey Steiger, the co-founder of PRIME Hydration, is a name increasingly recognized in the business world for his innovative approach to hydration products. As one of the masterminds behind Congo Brands, Steiger has played a pivotal role in launching PRIME Hydration to great success. His background in product design, engineering, and manufacturing … Read more